$9.38 Per Pitch Call With Angel Investor: How an AI-Powered Sports Analytics Startup Got 32 Investors In Their Pipeline

Background

In October, MarketOwl's founder Mikalai Kudlasevich shared a database of angel investors on LinkedIn. An AI-powered sports analytics startup used MarketOwl’s AI LeadGen Manager to automate their outreach, spending just one hour on setup.

Approach

The AI LeadGen Manager handled lead targeting, personalized messaging, and launched email and LinkedIn campaigns, allowing the founder to focus solely on investor engagement.

Results in the First Month:

• Contacts Gathered: 426
• Email Outreach:
  • Reply Rate: 16.67%. It's 3x higher than Good
  • Positive Replies (SQLs): 14 (3.29% positive reply rate).
• LinkedIn Outreach:
  • Invites Sent: 407
  • Acceptance Rate: 38.08% (155 accepted)
  • Reply Rate: 35.48% (55 replies)
  • SQLs: 18
• Total SQLs: 32
• Prospect-to-SQL Rate: 7.5%. It's 2-3x higher than average.
• SQL Cost: $9.38 per Pitch Call booked
  

Conclusion

With minimal setup, the startup achieved remarkable results in their first month, demonstrating MarketOwl’s unparalleled efficiency in investor outreach for innovative startups. 2 out of 32 SQL became later Angel Investors.