--- title: Boosting Social Selling Index (SSI) on LinkedIn with MarketOwl.ai from +10 to +30 in 1 month description: Discover how MarketOwl.ai dramatically improved LinkedIn Social Selling Index (SSI) scores for a company, transforming inactive accounts into powerful tools for effective lead generation and outreach. image: https://www.marketowl.ai/hubfs/ssi%20mikalai%2020%20dec%2023.png --- [![logo beta](https://www.marketowl.ai/hubfs/logo%20beta.png)](https://www.marketowl.ai/) - [DONE FOR YOU](https://www.marketowl.ai/ai-marketing-agency-done-for-you-marketing-marketowl) - [PRICING](https://www.marketowl.ai/pricing) [LOG IN](https://aicmo.marketowl.ai/) AI for LinkedIn # Boosting Social Selling Index (SSI) on LinkedIn with MarketOwl.ai from +10 to +30 in 1 month Discover how MarketOwl.ai dramatically improved LinkedIn Social Selling Index (SSI) scores for a company, transforming inactive accounts into powerful tools for effective lead generation and outreach. [Mikalai Kudlasevich + AI](https://www.marketowl.ai/ai-digital-marketing-today/author/mikalai-kudlasevich-ai) Jan 29, 2024 --- ## Problem: A company was facing the challenge of revitalizing three nearly inactive LinkedIn accounts intended for cold outreach to potential leads. The accounts had varying levels of Social Selling Index (SSI), a LinkedIn metric reflecting an individual's effectiveness at establishing and building professional relationships on the platform. The accounts started with SSI scores of 60, 5, and 32, respectively. The low activity and SSI scores of these accounts hindered the company's ability to effectively reach and engage with their target audience on LinkedIn. ## Solution: The company employed MarketOwl.ai to enhance their outreach strategy. MarketOwl.ai was tasked with writing and publishing content for each of the accounts. The platform's ability to generate and schedule consistent, high-quality content aimed to boost the 'Engage with Insights' component of the SSI, which accounts for 25% of the total score. This strategy was complemented by connecting one of the accounts to a free trial of LinkedIn's Sales Navigator, aiming to increase the platform's loyalty to the account. ## Results: The regular posting of MarketOwl-generated content three times a week led to significant improvements in the SSI scores of all three accounts within the first month. The account starting at an SSI of 60 rose to 70, the account at 5 jumped to 35, and the account at 32 increased to 43. These improvements in SSI demonstrate the platform's capability to revitalize user engagement and enhance visibility among the target audience. The company is now positioned to leverage these stronger LinkedIn profiles for more effective outreach and lead generation, setting the stage for the next case study that will explore the impact of these enhancements on conversion rates from invites to acceptances. ### Account #1 Before ![how to boost social selling index on linkedin](https://www.marketowl.ai/hs-fs/hubfs/eugenia%20account%20start%20ssi.png?width=2868&height=1462&name=eugenia%20account%20start%20ssi.png) ### Account #1 After 1 month with MarketOwl +30 ![how to boost social selling index on linkedin](https://www.marketowl.ai/hs-fs/hubfs/eugenia%20acc%20SSI%20in%201%20month%2019%20jan%202024.png?width=2850&height=1454&name=eugenia%20acc%20SSI%20in%201%20month%2019%20jan%202024.png) ### Account #2 Before ![how to boost social selling index on linkedin](https://www.marketowl.ai/hs-fs/hubfs/oxi%20tech%20CTO%20ssi%20start%2021%20dec%202023.jpg?width=1163&height=1009&name=oxi%20tech%20CTO%20ssi%20start%2021%20dec%202023.jpg) ### Account #2 After 1 month with MarketOwl +11 ![how to boost social selling index on linkedin](https://www.marketowl.ai/hs-fs/hubfs/oxi%20tech%20CTO%20ssi%20after%201%20month%2024%20jan%202024.jpg?width=1137&height=1003&name=oxi%20tech%20CTO%20ssi%20after%201%20month%2024%20jan%202024.jpg) ### Account #3 After 1 month with MarketOwl (+10) ![how to boost social selling index on linkedin](https://www.marketowl.ai/hs-fs/hubfs/ssi%20mikalai%2020%20dec%2023.png?width=2862&height=1454&name=ssi%20mikalai%2020%20dec%2023.png) ### Account #4 Before ![how to boost social selling index on linkedin](https://www.marketowl.ai/hs-fs/hubfs/Vadim%20Reiz%20ssi%20start%202%20jan%202024.jpg?width=680&height=409&name=Vadim%20Reiz%20ssi%20start%202%20jan%202024.jpg) ### Account #4 After 1 month with MarketOwl +15 ![how to boost social selling index on linkedin](https://www.marketowl.ai/hs-fs/hubfs/Vadim%20Reiz%20ssi%20in%201%20month%2030%20jan%202024.jpg?width=680&height=495&name=Vadim%20Reiz%20ssi%20in%201%20month%2030%20jan%202024.jpg) ### Account #5 Before ![how to boost social selling index on linkedin](https://www.marketowl.ai/hs-fs/hubfs/shishkin%20ssi%203%20jan%202024.jpg?width=680&height=323&name=shishkin%20ssi%203%20jan%202024.jpg) ### Account #5 After 1 month with MarketOwl +12 ![how to boost social selling index on linkedin](https://www.marketowl.ai/hs-fs/hubfs/shishkin%20ssi%20in%201%20month%2031%20jan%202024.jpg?width=680&height=447&name=shishkin%20ssi%20in%201%20month%2031%20jan%202024.jpg) ### Account #6 Before ![how to boost social selling index on linkedin](https://www.marketowl.ai/hs-fs/hubfs/lipski%20ssi%20start%2011%20jan%2024.jpg?width=680&height=320&name=lipski%20ssi%20start%2011%20jan%2024.jpg) ### Account #6 After 1 month with MarketOwl +7 ![how to boost social selling index on linkedin](https://www.marketowl.ai/hs-fs/hubfs/lipski%20ssi%20after%201%20month%2008%20feb%2024.jpg?width=680&height=330&name=lipski%20ssi%20after%201%20month%2008%20feb%2024.jpg)   This case is particularly relevant for lead generation teams in small, medium, and large companies seeking to maximize the potential of multiple LinkedIn accounts for outreach purposes. By leveraging tools like MarketOwl.ai, businesses can rejuvenate inactive accounts, increase engagement, and ultimately, enhance their social selling effectiveness on LinkedIn.     [AI for LinkedIn](https://www.marketowl.ai/ai-digital-marketing-today/tag/ai-for-linkedin) [Case Study](https://www.marketowl.ai/ai-digital-marketing-today/tag/case-study) ## Similar posts AI for LinkedIn ### [Boosting Organic Reach on LinkedIn with MarketOwl.ai from +400 to +3500 in 1 month](https://www.marketowl.ai/ai-digital-marketing-today/boosting-social-selling-index-ssi-on-linkedin-with-marketowl.ai-from-10-to-30-in-1-month-0) Discover how MarketOwl.ai dramatically improved Organic Reach on LinkedIn, transforming inactive accounts into powerful tools for effective brand... Mikalai Kudlasevich + AI Feb 16, 2024 MarketOwl App ### [Choose the Goal of Your Cold Outreach with Marketowl's AI Leadgen Agent](https://www.marketowl.ai/ai-digital-marketing-today/choose-the-goal-of-your-cold-outreach-with-marketowls-ai-leadgen-agent) Optimize your cold outreach with Marketowl's AI Leadgen Agent by selecting from three distinct goals: book a call, online action, or custom goal.... Mikalai Kudlasevich + AI May 20, 2025 MarketOwl App ### [Industry News-Based Content: Stay Ahead of the Curve with MarketOwl's Latest Feature](https://www.marketowl.ai/ai-digital-marketing-today/industry-news-based-content-stay-ahead-of-the-curve-with-marketowls-latest-feature) News based AI content generation by MarketOwl makes your social accounts looks professional and expert. Mikalai Kudlasevich + AI Apr 4, 2024 ### Get notified on new marketing insights Be the first to know about new B2B SaaS Marketing insights to build or refine your marketing function with the tools and knowledge of today’s industry. [![MarketOwl is AI digital marketing webapp](https://www.marketowl.ai/hubfs/Full%20-%20white%20letters.png)](https://www.marketowl.ai/home-old) MarketOwl, Inc. 1111B S Governors Ave STE #6703 Dover, DE 19904 [hi@marketowl.ai](mailto:hi@marketowl.ai) +18884962985 ### Product - [Login / Register new account](https://aicmo.marketowl.ai/) ### Company - [Blog](https://www.marketowl.ai/ai-digital-marketing-today) - [Affiliate Program](https://www.marketowl.ai/ambassador) © 2023-2026 MarketOwl, Inc. All rights reserved    [Terms and Conditions](https://www.marketowl.ai/terms-and-conditions)  | [Privacy Policy](https://www.marketowl.ai/privacy-policy) [Powered by Atlas - a B2B SaaS HubSpot theme](https://www.kalungi.com/atlas-hubspot-theme-for-b2b-saas-software) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Mikalai Kudlasevich + AI", "url" : "https://www.marketowl.ai/ai-digital-marketing-today/author/mikalai-kudlasevich-ai" }, "dateModified" : "2024-02-13T13:24:29.599Z", "datePublished" : "2024-01-29T13:38:44.000Z", "headline" : "Boosting Social Selling Index (SSI) on LinkedIn with MarketOwl.ai from +10 to +30 in 1 month", "image" : [ "https://www.marketowl.ai/hubfs/ssi%20mikalai%2020%20dec%2023.png" ], "mainEntityOfPage" : { "@id" : "https://www.marketowl.ai/ai-digital-marketing-today/boosting-social-selling-index-ssi-on-linkedin-with-marketowl.ai-from-10-to-30-in-1-month", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.marketowl.ai/hubfs/avatar.png" }, "name" : "MarketOwl" } } ```